logo
Contact Us

Get in Touch






Personal Work Resonates for Josh Kohanek

In the creative fields, it always helps to love what you do. There’s no better way to express that feeling than with personal work. And it can make for some strong promotional material. For example, check out this new series by photographer Josh Kohanek entitled, “The Painted Desert“. Josh says, “Lately the intention has been to produce imagery I’d continue to shoot even if it meant another so
Read More

Seniors, …it’s time.

For all you college seniors out there – Congratulations! You are almost done! With school that is. And at the very beginning of what I hope will be a long, rewarding career. If you’re smart you are armed with a top notch portfolio book, website, resume, and promotional materials. If not, no time like the present – hurry up and make one! If you’re having trouble check out my book (with co-autho
Read More

Bryan Alano Takes A Risk With Denim

I really enjoyed this portfolio for los angeles based lifestyle photographer, Bryan Alano. Unique material choice, great craft and attention to detail. The denim makes this a real stand out and it’s meaningful and relevant – saying much more than your standard portfolio cover. It makes me want to see the work inside even more! Bryan took a risk doing something different and I think it really pays off. Wit
Read More

Promoting Photo + Video with the Barkers

Kristen and Chris Barker came up with a great old school idea to help promote the new school reality of the convergence of photo and video. Creating a flip book! Looks like they had a lot of fun making it too! Kristen told me, My husband and I are Kristen and Chris Barker. We are a lifestyle photography and web video content creation team. We love following NPS and are continually inspired. So thank you so much for p
Read More

Karston Tannis Maximizes His Marketing Reach

Is your portfolio of the traditional big, bulky, leather bound kind? It’s probably really impressive to view in person. But expensive to make multiple versions of and not so great to target specific folks and mail out. Enter the era of online, print-on-demand services. I’m most familiar with Lulu, Magcloud, and Blurb. Many of these services have greatly improved their color management solutions within the
Read More

Smart Marketing from Photographer Luke Copping (With Some Help from Designer Shauna Haider)

Luke Copping has some great advice I wanted to share with you. In his own words - “Towards the end of 2012 I started planning some large changes to my marketing plan and how I promote myself. I had two major goals for these changes: to make my blog a central part of my marketing plan, and to get away from generic promo e-mails that had little more functionality than a traditional print postcard. I am lucky in t
Read More

A Useful Promo

It’s always a good idea to create a promo that’s entertaining and interesting to look at. If you can make that promo something people would actually keep around and use – well that gets you bonus points. Case in point, check out photographer Jonathan Hanson‘s 2013 Calendar. Jonathan says, “In September I made a post asking readers to choose between the two layouts below for my January ma
Read More

A Little Promo that Packs a Big Punch

Fun Valentine’s promo created by Alaska House on behalf of Big Leo and photographer Melissa Punch. Love their concept that plays off of Melissa’s last name. And the image really stands out and is perfectly modern, edgy and fun for the holiday. Alaska House says, Its hard not to fall in love when a client comes to you and says ‘So I’ve got this image, lets think of something to do with it.’ With Valentines
Read More

Holiday Promos: A Special Treat from Ashley Gieseking

Resourcefulness and collaboration with friends makes this well done holiday promo from photographer Ashley Gieseking a fun and tasty treat. The personal touch is extra nice. Ashley says, “For our client holiday gifts this year,, I partnered with my friend, Hilary Clements (CD at Moosylvania), to create a modern cookies and milk themed card. Cards were printed locally by Top Graphics on a matte paper and are 5&#
Read More

All Aboard with Matt Dutile

Recently I featured very cool and unique business cards for photographer Matt Dutile. He’s followed up with this fun new promo. This promo is such a great way for a travel and lifestyle photographer to frame his work. The “boarding pass” looks and feels so authentic – something that really takes things to the next level when referencing the iconography of a given visual system. Matt takes thin
Read More

Magazine Promo for Photographer Ryan Allan

This magazine promotion for photographer Ryan Allan is clean and straight forward, making for a nice presentation of his work. Ryan told me, I had wanted to do a promo magazine for quite sometime and after seeing a couple issues of Norway’s skate magazine Dank ( http://dankmag.com/magazine/ ) I knew I wanted it to have a similar feel. I contacted Dank’s designer Jørn Aagaard ( http://www.jornaagaard.com )
Read More

Full-Scale, Organized Marketing Campaign for Mike Tittel

Well done, cohesive marketing campaign for photographer Mike Tittel.   Amanda Friend of Wonderful Machine says, “A few months ago, photographer Mike Tittel called about tackling something he’d never tried before: a full-scale, organized marketing campaign. His challenge had our copywriter Maria Luci, photo editor Honore Browne, and myself (designer) brainstorming ways to take Mike to the next level of mark
Read More

The Value of Pin Up Work: Dana Neibert’s New Promo

Photographer Dana Neibert‘s website and promotional work was some of the first work that I featured. It can be seen in my No Plastic Sleeves book published a few years ago. It was nice to get an email from him recently and check out what he’s been up to since. Check out his latest promotion. The box is meticulously designed and made, each containing 23 prints that can be pinned up and referenced when need
Read More

Outstanding Photo Comic Book by Photographer Jeremy Bales

I am blown away by the amazing talent of photographer Jeremy Bales! From concept, story development, photography, design and final execution this booklet, titled Hellgate is an outstanding example of self promotion. An amazing amount of work went into the creation of this collaborative piece. It was completed just in time for Halloween and is just so much fun to look at and read! I’m so happy to have received a
Read More

Custom Portfolio Design for Karyne Bond

Unique custom metal portfolio for Canadian photographer, Karyne Bond. Great concept and excellent construction makes this a stand out portfolio. Karyne told me, My initial need was to have a portfolio that could be transformed according to the different practices which I may submit my work to, being a photographer, retoucher, graphic designer and the fact that my work is changing rapidly. So, I wanted to be able to c
Read More