The concept for this portfolio is communicated through a smart and interesting “two books in one” book form. It’s by designer, FuiTeng Chong of Kuala Lumpur, Malaysia. This custom, hand made portfolio not only stands out for it’s smart concept and execution, but it’s also practical and easily updatable through the utilization of an elastic cord binding. The simplicity of the visual design – black and white, typographic approach, accentuates the book’s form and integrates the black cord into the “look” of the book.
FuiTeng told me, “I’ve separated this book into two books in one, sharing the same spine. It’s like one person with two sides of skills. One cover for Advertising and another for Graphic Design. Elastic string binding method was used, in order for portfolio updates. Interviewers love it because it can easily communicate and brings out the message of my concept.”