Fun promo for Make L-O-V-E project

When I went to the link Photographer Daniel Castro sent me regarding his latest promo, I must say I was captivated right away. The project itself and promo idea is so much fun, engaging, and grabbed my attention right away.

Daniel says,

“I recently completed a personal project involving photographing hundred of folks lips with a polaroid camera, and then hitting the streets again and convincing strangers to pose for a portrait with a different set of lips. I created a video of the project, entitled “Make L-O-V-E” (title will make sense when you watch it- and yes its work friendly;) which you can see below – “

“Getting ready for some meetings in the next few days for NYC Fotoworks / Artists in Motion and thought I’d make some fun promos that featured my Make L-O-V-E project. As everybody who participated seemed to get a kick out of trading lips with strangers, I figured I’d let others in on the fun. Though not as easy as it looked, I chose two of my favorite lips from the project and I made dozens of “copies” using the very same Fuji Instax 7s camera set up as a “copy machine” of sorts.”

  1. Charlie
    Very cool promo! Curious as what the little card/photo holder is in the last picture. Anyone have any ideas?
  2. Charlie
    never mind lol, its the instamax film packet that goes in camera reloaded with finished shots. Cool idea